FEATURED POST

AI-Driven Innovations in Hospitality: Streamlining Recruitment and Education : A Case Study of IIHM

Client : Indian Institute of Hotel Management

Prepared by : Workmates Core2Cloud Solution Pvt Ltd

September 4, 2024


Executive Summary

The Indian Institute of Hotel Management (IIHM) has established itself as a leading institution in hospitality education, recognized for its commitment to excellence and global reach. Over the past twenty years, IIHM has cultivated a robust network and honed its training methodologies to offer unparalleled educational experiences in the hospitality sector.

Our emphasis on providing high-quality training and effective placement solutions has resulted in a significant number of alumni working in top-tier organizations around the world. This achievement reflects the gradual and deliberate approach IIHM has taken towards growth and evolution in the field of hospitality education.

IIHM's educational philosophy extends beyond technical proficiency to include the development of mental and physical strength. We believe that a successful career in hospitality requires both skill and resilience, and our programs are designed to instill these attributes in our students.

Customer Challenges

Solution Approach:

  • Analysis and Planning: Conducted a thorough assessment of the current interview and educational management processes. Develop a detailed plan for implementing the AI-driven solutions. Create a roadmap for the deployment of technology, including milestones for network setup, tool integration, and testing.
  • Network Setup: Ensured a robust network infrastructure to support new tools and services. Set up a secure and scalable network environment using AWS services to handle increased data traffic and ensure high availability. Implement Virtual Private Cloud (VPC) configurations to securely isolate and manage network resources.
  • Infrastructure: Deployed Amazon EC2 instances for hosting the API Server and other application services. Utilize Amazon S3 for scalable storage of educational materials, interview recordings, and backup data. Configured AWS Auto Scaling to manage changes in load and ensure continuous availability of services.
  • Model Selection: We chose Claude Haiku for its robust capabilities in generating coherent and contextually relevant text. Amazon Bedrock enhances Claude Haiku by providing a scalable and secure environment that simplifies deployment. The platform integrates seamlessly with other AWS services, enabling efficient data handling and real-time model updates. Furthermore, Bedrock’s pre-built integrations allow for rapid experimentation and customization of the model, ensuring it meets specific user needs effectively​
  • Guardrails Implementation: Amazon Bedrock guardrails were established to monitor outputs and maintain compliance with ethical guidelines, including user confirmation for critical interactions.
  • Performance Evaluation with BLEU Scoring:We employed BLEU scoring to compare generated text against reference outputs, focusing on n-gram precision and implementing a brevity penalty for accuracy​
  • Integration with ROUGE Scoring: We used ROUGE scoring to measure recall and precision, evaluating the model's ability to capture essential information and ensuring comprehensive content coverage​
  • User Experience Enhancements: We prioritized session management to maintain contextual continuity in interactions, supported by AWS services for scalable performance.
  • Implement AI-Powered Interview Management: Deployed Talent Talker, integrating it with Amazon Transcribe for accurate speech-to-text conversion during interviews. Used Amazon Bedrock to enhance the chatbot’s capabilities in generating relevant questions and analyzing candidate responses. Store interview data in MySQL Database for structured storage and easy retrieval.
  • Integration: Set up API endpoints for interaction between Talent Talker, Amazon Transcribe, and Amazon Bedrock. Ensure seamless data flow and integration with existing HR systems.
  • TutorWise Implementation: Deployed TutorWise to provide interactive quizzes, mock tests, and real-time student engagement. Integrated Amazon Bedrock to generate personalized learning content and assessments. Used Amazon Textract to digitize and analyze printed or handwritten educational materials.
  • Optimize Content Review and Feedback: Implemented automated content review processes using Amazon Bedrock to ensure educational materials are up-to-date and relevant. Used Amazon Textract for extracting and processing content from various sources.
  • Scalability: Used AWS Auto Scaling to automatically adjust resources based on traffic and load. Implement Amazon CloudWatch for monitoring application performance and resource utilization.
  • Resource Management and Optimization: Utilize Amazon Bedrock for intelligent resource management based on usage patterns and demand forecasts. Set up automated alerts and scaling policies to manage resources efficiently.
  • Data Security: Implement encryption for data at rest and in transit using AWS Key Management Service (KMS). Use AWS Identity and Access Management (IAM) for secure access control and permissions.

Key Services Used

Key AWS Services Amazon Textract, ALB, EC2, S3, CloudFormation, Autoscaling, Bedrock, AWS Transcribe, Amazon Polly, CloudWatch, Lambda, CloudTrail, VPC Endpoint, Amazon EC2, CloudWatch Security Hub, AWS SNS, Code Pipeline.
Other Services SSL VPN
Solution Architecture:
Security Considerations:
  • Data Encryption: Ensure that all data transmitted between users and the website, including interactions with the AI chatbot, is encrypted using secure protocols such as TLS. This protects sensitive information from being intercepted during transmission.
  • Access Controls: Implement role-based access controls (RBAC) to restrict access to sensitive data and administrative functions. Only authorized personnel should have access to manage or modify the AI chatbot and website features.
  • Authentication and Authorization: Use strong authentication mechanisms, such as multi-factor authentication (MFA), for accessing the backend systems and administrative interfaces. Ensure that users are properly authenticated before they can interact with sensitive features.
  • Secure API Integrations: Secure any APIs used for integrating the AI chatbot with other systems (e.g., CRM, analytics) by using authentication tokens and ensuring that API endpoints are protected from unauthorized access.
  • IAM Roles and Policies: Implement AWS Identity and Access Management (IAM) roles and policies to control access to AWS resources, ensuring that only authorized users and services can interact with sensitive data and configurations.
Results and Benefits:
  • Compliance and Safety: The guardrails actively monitored AI outputs, effectively eliminating inappropriate content. This proactive approach ensured 100% adherence to educational standards and regulations, fortifying the integrity of the user experience.
  • User Confidence: With the introduction of user confirmation protocols for critical interactions, user confidence increased markedly. Surveys indicated that 75% of educators and learners felt more secure interacting with AI-generated content, fostering a more engaging learning environment.
  • Quality Assurance: Continuous oversight facilitated by the guardrails maintained a 95% accuracy rate in content generation. This reliability was crucial in meeting educational objectives and significantly enhancing user satisfaction.
  • Data-Driven Insights for Improvement: The actionable insights derived from guardrail monitoring contributed to a 30% improvement in model performance over time. By identifying trends and addressing common issues, the team ensured that the AI solutions continuously evolved to align with user needs.
  • Streamlined Recruitment Process - Up to 50% faster interviews: Talent Talker automates and analyzes 100-200 candidate responses, significantly reducing the time and manual effort needed for interviews. Efficient candidate selection: Screening and identifying the best-suited candidates for hospitality roles is now quicker and more accurate.
  • Enhanced Candidate Experience -100% consistent feedback: Talent Talker provides candidates with immediate feedback and a uniform evaluation process, resulting in smoother and more transparent interviews. Interactive engagement: AI-driven interviews create a more dynamic experience for candidates.
  • Data-Driven Hiring Decisions - Objective hiring with 90% accuracy: Talent Talker delivers detailed insights on candidates, enabling data-backed decisions instead of subjective assessments.
  • Interactive Learning with TutorWise - Improved retention: Interactive learning tools like quizzes and real-time Q&A help students retain complex concepts more effectively.
  • Personalized learning paths: Students benefit from custom learning experiences, boosting overall performance.
  • Real-Time Assessment and Feedback - Immediate feedback loop: Teachers use AI-generated content and real-time assessment to guide students, enhancing the learning process and outcomes.
  • Increased Training and Placement Success - 20-30% higher placement rates: By combining Talent Talker and TutorWise, IIHM ensures students are better prepared for recruitment, increasing successful placements in top hospitality organizations.